Italian Design Street Walking

Pig table

In April 2011, il Salone del Mobile will be celebrating their 50th Anniversary in Milan, Italy however, they are celebrating early in NYC with three major events happening in Manhattan. I attended their first event Monday evening November 29, 2010 where various Italian design showrooms opened their doors to the architecture and design industry as well as to the public. Cocktails, wine, anti-pasti, and hors d’oeuvres were served.

I stayed in the Soho area as most of the showrooms are located on Greene Street. I visited the following showrooms (in no particular order):

Poltrona Frau
B&B Italia
Fontana Arte
Luce Plan
Molenti&C Dada

I enjoy walking into showrooms and looking at the latest designs and trends hitting the market. Most of the guests were there socializing and eating – the spread looked incredible: cured meats and cheeses, olives, sweets. Some showrooms offered catered hors d’oeuvres and cocktails while most served the standard anti-pasti that was served at all the other showrooms.

B&B Italia’s showroom stood out for me as being more fun. They had a DJ and a singer, and they were the ones servings catered hors d’oeuvres with specialty cocktails. The crowd seemed much younger and hipper, and at ease lounging around the showroom. 

DJ and Bend sofa

Luce Plan’s storefront featured an amazing new pendant fixture that had an almost diamond prismatic effect as it illuminated and reflected the light source. The fixture is called Hope, and it is designed by Francisco Gomez Paz.

Luce Plan: Hope

Of the showrooms I visited, I enjoyed the furniture at Poltrona Frau. I am an admirer of their leather chairs. I would love to furnish a room with one or two of their pieces. Perhaps one day when I have a home studio.

A pair of DEZZA

I took lots of photos of the showrooms and specific products that caught my attention, which you can see the rest with captions here.



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